Business · GCSE
Marketing
GCSE Business knowledge mat
Four Decisions, Made Together
Why can changing the price of a product mean you also have to change where you sell it? Knowing the customer through segmentation; primary and secondary, qualitative and quantitative research; the marketing mix drawn as four decisions that work together, not four separate topics; a worked example reading real market research data. Thirteen terms to define, a model marketing mix for a new product, and the misconceptions that cost marks.
£3.99All 4 GCSE Business knowledge mats, one landscape sheet each
- Landscape A4 PDF
- the whole sheet shown below, part-blurred
- instant download
One purchase, all 4 GCSE Business sheets, £3.99 for the set: this one · Business activity, ownership and growth · Finance · Operations, people and the wider world
One purchase covers the school that buys it. Print it, copy it, hand it round your department. Not for passing to other schools or uploading anywhere.
PDF download, ready straight after payment. Downloading it ends the 14-day right to cancel; a file that is faulty or not as described is always refunded. Refunds
Read before publication by serving senior leaders, in school.
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Schools that have bought from Empower Educators include Nottingham High School, Northampton High School GDST and Sutton Valence School.
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One landscape A4 page on one part of the GCSE Business course, anchored to the DfE’s own subject content (DFE-00203-2015) and Ofqual’s national assessment objectives (Ofqual/16/5879) rather than a board’s paraphrase, so it holds whichever specification a department follows. It carries customer segmentation, primary/secondary and qualitative/quantitative research, the marketing mix drawn as one decision, and a worked market-research calculation. Then the vocabulary, a worked exam-style answer and the misconceptions that cost marks.
Every photograph on the sheet is a real image, not an illustration and not AI-generated, licensed for reuse and credited on the sheet; every figure (the break-even chart, the marketing mix, market segmentation) is drawn in code, with its numbers computed rather than guessed. Every claim is sourced to the DfE and Ofqual documents, and nothing is reproduced from a past paper, a textbook or a specification.
Sold by subject: all four Business sheets for one price. A knowledge organiser stores a unit and is revised from afterwards; this is meant to be on the table while the work is happening.
- Written to
- The DfE GCSE business subject content (DFE-00203-2015) and Ofqual’s national assessment objectives (Ofqual/16/5879), quoted; no board’s specification or mark scheme. Every photograph is licensed and credited on the sheet; every figure is drawn in code with its numbers computed
- Intended for
- business studies teachers. On the desk during the lesson, not a student revision guide
- Extent
- One landscape A4 sheet · 8 sections
Look inside
Real pages, straight from the PDF
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Contents
What’s on the sheet
The sections on the sheet, in the order they appear.